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circolution

Reusable packaging system for food products

At circolution, we help food brands switch to reusable packaging for their retail products.

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Our customers and partners

BE.ANTOMRAHoppenworth & PlochOPTIMAHOBART
AmcorIFCONestléAvery Dennison

How Anita Works

What do consumers have to do?

Borrow Borrow

Pick your favorite reusable product and pay a small refundable deposit.

Enjoy Enjoy

Use and enjoy your drink or snack anywhere, anytime you like.

Return Return

Bring back the empty container to get your deposit refunded.

Vision

At circolution, we envision a world where reuse is effortless and packaging never becomes waste

Our goal: eliminate 10 million tons of food packaging waste annually.

Packaging information

Discover our reusable products

ANITA IN PLASTIC
750 ML
ANITA IN PLASTIC 750 ML
ANITA IN STEEL
750 ML
ANITA IN STEEL 750 ML
ANITA IN STEEL Big
1500 ML
ANITA IN STEEL Big 1500 ML

Our Service

Reusable Containers

We provide resusable containers in various materials, shapes and sizes- suitable for almost all product categories.

Reverse Logistics

We manage the entire supply chain, including warehousing, transportation, and cleaning.

Anita reusable container with lid

Let's explore how our circular services can help your business.

Get in touch

What our customer say about us:

“We aim for each new generation of our packaging to be more sustainable than the last – circolution is our next step forward.”

The Hoppenworth & Ploch team

Julian Ploch

Co-owner of the Frankfurt coffee roasting company “Hoppenworth & Ploch”.

Fresh from the press

Sustainable Packaging Africa

Reusable packaging

Nestle conducts trial of reusable packaging for the Nesquik cocoa brand

To publication
FoodNavigator Europe

Compatibility with reverse vending machines

Nestlé moves Nesquik into reusable steel packaging in Germany: ‘We want to use less virgin plastic; this is a concrete solution’

To publication
Ellen MacArthur Foundation

Reusable system

Our early vision for the reusable system for all food segments

To publication

FAQs

Do I need to use an app?

No app is required to use our containers.

How does the deposit amount work?

You pay a deposit when purchasing a product and are refunded after returning the container.

Where can I return the containers?

You can return containers at any participating retail location.

Do I have to clean the reusable containers before returning them?

No, just empty any remaining contents before returning.

How can food brands participate in the pool system?

You can join the pool system by contacting us for more information.

Contact Us

You are already using the circolution solution or would like to contact us? We are looking forward to getting to know you.

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Find Us

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Location

circolution GmbH
Münchener Straße 10
60329 Frankfurt am Main (DE)

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